Our friends on the Blogger team just launched Following. Blogger users can now "follow" blogs they like, giving them an easy way keep up with their favorite blogs, and allowing authors to see who their readership is.
Better yet, followed blogs also show up in your Reader account, in their own folder. That way you can get the full power of Reader's tagging, sharing and starring without having to maintain two separate reading lists. Of course, if you'd rather not see followed blogs in Reader, there's a setting to hide them.
We hope you'll have fun playing with Blogger's new social feature. And if following brings you to Reader for the first time, welcome!